New/Mode, the advocacy and civic engagement platform trusted by campaigners and movements worldwide, is expanding its platform with two new social capabilities powered by SoSha, the leading  social media amplification platform for progressive campaigns and non profits. The launches—Social Growth and Social Advocacy—mark a significant evolution in New/Mode’s approach to social engagement, with SoSha serving as its social sharing infrastructure. Social media is no longer just a

This case study was originally published by CounterPoint Messaging , a SoSha customer . We’re proud to share their case study highlighting their organic social media + paid ads strategy for advocacy. Key takeaway: There is some fatigue among organizers and the public around actions targeting Federal lawmakers. This campaign proved these digital actions work on smaller and more local players who are not used to negative attention online. The Approach:  With just six days to ac

Huge win for Air Canada flight attendants, represented by the Canadian Union of Public Employees! With their #UnpaidWorkWontFly movement, CUPE was able to secure a historic victory in their recent contract negotiations this summer.  To help build the movement, the Canadian Labour Congress made it easy for supporters to show their solidarity on social media — from selfie frames to posts about fair pay. Check out their toolkit  to see an easy way to amplify your cause and engag

This week we’re highlighting UUSC  and their Giving Tuesday campaign! It’s a great example of how a well-built toolkit can fit seamlessly into the end of your fundraising cycle, especially right after someone donates. With a great array of posts that includes the “why,” a strong graphic, and a donation link, supporters can quickly spread the word and help you reach far more like-minded people.

As the year comes to a close, we’re celebrating the marketing, communications, and digital organizing managers who made 2025 a standout year for authentic digital engagement. This community of top SoSha users proves that in today’s landscape, social media amplification is one of the most powerful tools we have—transforming ideas into action, community, and measurable impact. These communications professionals, coming from a diverse range of industries, excel at crafting clear

SoSha is a valuable, “one-stop-shop” for HR and marketing professionals looking to organically engage current and prospective employees Originally published: May 3, 2022 A company’s greatest asset is its employees. Engaged, brand-passionate employees boost overall productivity, generate free, authentic brand awareness, and make attracting new talent even easier. HR and marketing executives utilize a variety of strategies, from social media marketing to employee satisfaction s

For fundraising professionals preparing for Giving Tuesday and year-end campaigns, NC State’s approach offers five powerful lessons grounded in shared leadership, accessible storytelling, and scalable tools.

Every comms professional knows the pain of managing social media through Google Docs—hours wasted formatting posts and hashtags, leaving notes, and watching anonymous animals pop in and out without any clue who actually shared the content. If that sounds familiar, there’s a simpler way to get your content out and that’s exactly what Sarah discovered.  As a Digital Campaign Manager in Washington D.C., Sarah Sem spent two years coordinating messages across 250 partner organizat

Overview North Carolina State University’s 2025 Day of Giving, held on March 26, raised over $50.56 million from 18,565 gifts, exceeding...

When Luca Stirbat, CEO and Program Manager of ReaKtorX , launched their winter startup accelerator program in 2024, he had a clear...

Higher Ground Labs  – in collaboration with SoSha’s Content & Communications Lead Michael Roach – recently published an article...

Key takeaways from a SoSha-exclusive webinar with former members of the Harris and DNC teams. Photo: Gage Skidmore ; Attributation License ; Featured Image Banner Added by SpeechifAI (dba. SoSha) Vice President Kamala Harris out-raised her competitor President Donald Trump by more than 2:1 . She also outspent her opponent on Google and Meta by over $250 million , and built a robust campaign infrastructure of 2,505 staff and 358 offices across the core battleground states .

Join us as we recap some of the biggest partner wins of 2024 and what we're looking forward to in 2025. 2024 has been a big year for SoSha. With oversaturated media markets, and the rising costs and diminishing value of digital advertisements, there’s a growing need for organizations to find new, effective ways to message to audiences online.  This has led to organizations across industries and sectors using SoSha’s organic social sharing to reach their key audiences and driv

NYWICI harnessed organic social sharing to amplify engagement for their annual Matrix Awards. Organizations and companies looking to...

A month after Election Day, we highlight some of the best social sharing strategies advocacy groups, campaigns, and businesses alike...

Learn how the European Center for Digital Action utilized SoSha in this year's EU elections, and how the same strategies can be used with...

Utilizing SoSha's organic social sharing tools, advocacy groups have been able to drive big results with small-dollar donors. With the...

SoSha is continually working to find even more ways organizations can utilize AI to save time and ultimately boost engagement.