Recognizing 2025’s Social Media Amplification Experts

As the year comes to a close, we’re celebrating the marketing, communications, and digital organizing managers who made 2025 a standout year for authentic digital engagement. This community of top SoSha users proves that in today’s landscape, social media amplification is one of the most powerful tools we have—transforming ideas into action, community, and measurable impact.

These communications professionals, coming from a diverse range of industries, excel at crafting clear, ready-to-share stories that inspire people to act. They turn complex topics into accessible content that mobilizes audiences—fueling donations, driving event sign-ups, and elevating visibility for causes that matter. Collectively, their work generated nearly $5.5 million in marketing impact on SoSha this year.

This cohort includes 66 top users, representing the top 10% of all SoSha users based on how they ranked across key metrics — including the number of toolkits built, posts created, shares generated, and clicks earned. Their commitment to preparing shareable content and finding new ways to activate their communities sets a new standard for digital engagement.

To recognize this high level of skill and set a new industry benchmark, we’ve built a dedicated course and credential on Accredible. Top users can now showcase their expertise on LinkedIn and in their CVs—showcasing their ability to activate communities, target audiences with intention, and analyze performance to optimize their toolkits. 

Working alongside these top users has also led to some of our most important product improvements. This year alone, features like the user-generated content and commenting feature started out as simple requests. Their insight and innovation continue to raise the bar for what’s possible with SoSha.

Written by Areti Livanos, Social Media Content Lead.