This case study was originally published by CounterPoint Messaging , a SoSha customer . We’re proud to share their case study highlighting their organic social media + paid ads strategy for advocacy. Key takeaway: There is some fatigue among organizers and the public around actions targeting Federal lawmakers. This campaign proved these digital actions work on smaller and more local players who are not used to negative attention online. The Approach:  With just six days to ac

For fundraising professionals preparing for Giving Tuesday and year-end campaigns, NC State’s approach offers five powerful lessons grounded in shared leadership, accessible storytelling, and scalable tools.

Every comms professional knows the pain of managing social media through Google Docs—hours wasted formatting posts and hashtags, leaving notes, and watching anonymous animals pop in and out without any clue who actually shared the content. If that sounds familiar, there’s a simpler way to get your content out and that’s exactly what Sarah discovered.  As a Digital Campaign Manager in Washington D.C., Sarah Sem spent two years coordinating messages across 250 partner organizat

Overview North Carolina State University’s 2025 Day of Giving, held on March 26, raised over $50.56 million from 18,565 gifts, exceeding...

NYWICI harnessed organic social sharing to amplify engagement for their annual Matrix Awards. Organizations and companies looking to...

Learn how the European Center for Digital Action utilized SoSha in this year's EU elections, and how the same strategies can be used with...

Utilizing SoSha's organic social sharing tools, advocacy groups have been able to drive big results with small-dollar donors. With the...

Learn how two organizations found even more audience traction when investing in the strategy for after they get the signature.