How Fonds Finanz Used UGC to Drive Event Registration with SoSha

Ahead of a major trade show, Fonds Finanz used SoSha to make event promotion feel more personal with user-generated content. 

Through the toolkit, people could take a selfie or upload their own photo, and share a post that encouraged their networks to register too. It’s a great example of how UGC can help build momentum before an event by making promotion feel authentic and community-driven.