With the EU’s TTPA regulation in place, Meta and Google have tightened restrictions on political ads, significantly reducing scale. Paid acquisition is no longer a reliable growth channel for political organizations in Europe. This article was originally written by Areti Livanos for Partisan. Read the original article here. The shift is forcing a change in how organizations acquire petition signatures, new emails, and volunteers. When paid reach is limited, acquisition depen

On May 19, we hosted a conversation with Red Wine & Blue and Moms Clean Air Force about how organizations can grow beyond the people already on their lists. Watch the full recording for the insights. Key Takeaways Your Existing Supporters Are an Underused Acquisition Channel When teams talk about reaching beyond their list, the answer is not always a bigger paid budget or a brand-new strategy. Many organizations already have a powerful growth channel in front of them: the peo

National Wildlife Federation's Action Fund toolkit is a strong example of meeting supporters where they are. Each piece pairs a clear visual with a direct call to action, driving people to sign pledges and petitions. They also included platform-specific graphics that make content easy (and compelling) to share.

Learn how the European Center for Digital Action utilized SoSha in this year's EU elections, and how the same strategies can be used with...

Utilizing SoSha's organic social sharing tools, advocacy groups have been able to drive big results with small-dollar donors. With the...

USER'S COMMON QUESTIONS How can my community members share a post from a SoSha toolkit? First, users can scroll through the selection of...

Learn how two organizations found even more audience traction when investing in the strategy for after they get the signature.