Social Media Hashtags – A Quick Recap When it comes to using social media for marketing, hashtags are the key to unlocking social media’s power and ensuring your content reaches the right people. They are the one-stop shop for finding content related to a particular topic or event. You have seen them everywhere: on your favorite TV shows, in your favorite books, and of course, all over social media. From Twitter to Instagram, hashtags are used to help categorize, organize, and promote content. These pound symbols hold a strong power as they can help you reach new audiences, increase engagement, and build relationships with your followers. Whether you like it or not, they have become integral to the social media landscape and will stay longer.

Why Use Twitter for Customer Service Have you ever noticed that these high-end brands have multiple Twitter accounts? Yes, these brands have another separate account to handle all customer queries and feedback.

Instagram DM: What Is It About? This can be the first thought coming into your mind as you hear the idea of Instagram DM. Generally, Instagram DM can be defined as a direct message between one user to another user with privacy. You can send anything over a direct message on Instagram, including pictures, videos, text messages, audio messages, GIFs, and stickers. A direct message on Instagram is only visible to you and those who are communicating with you. These messages will not appear on your feed, stories, or anywhere else. Hence, you can make good use of this feature to build cordial relationships with customers, reach out to potential leads, and get feedback for improvement.

Why Social Media Image Sizes are Important Have you ever been scrolling through your social media feed and found an image cut off or distorted? Of course, you will scroll it anyway. This is where understanding social media image sizes is so important. Not only it makes your image look better, but it also helps you get the most out of your visuals. So, whether you are posting on Facebook, Instagram, Twitter, or Pinterest, understanding social media image sizes are the key to ensuring your followers see and understand your message.

The Ins & Outs of Social Media Advertising Social media advertising is defined as spending money to promote content to reach a specific audience on any preferred social media platform. It comes under the types of digital marketing. The ad form can be anything from captions, images, carousels, videos, blog posts, and more. Simply, you can execute social media ads in the form of any content type and on any social media platform. With the help of social media advertising, business managers can hyper-target the audience they want to reach. This concept is the reciprocal of organic reach. This means no more experiments and directionless strategies. You do not need to put in the effort and wait for the results to happen naturally.

Instagram Giveaway Ideas There is no doubt in the fact that Instagram wins when it comes to Gen-Z social media marketing trends and campaigns. Getting your brand a million followers, Instagram has a lot more in store; all you need to implement is the right marketing strategies, or let’s say, the right Instagram marketing tool to grab the audience’s interest and relevant outreach. One of the winning Instagram strategies is the Instagram giveaway ideas and contests that can grow your following drastically with some creative efforts and ideas pulled off. Well, if you are new to this business and clueless about how the giveaway ideas on Instagram can improve your brand’s visibility and increase engagement, read this guide ahead and check out our suggestions.